Friday, November 17, 2023

Anheuser-Busch U.S. Marketing Head Will Resign after the Dylan Mulvaney Disaster




Anheuser-Busch's U.S. marketing chief will resign by year's end after the beer company's sales dropped lower than whale poop due to the company's showcasing of a gay cross-dressing influencer, Dylan Mulvaney.

Benoit Garbe, who’s been in charge of the company’s extensive U.S. portfolio of beers, canned cocktails, and non-alcoholic beverages since 2021, “will be resigning at the end of the year in order to embark on a new chapter in his career, [like looking for another job],” Anheuser-Busch said in a statement, as reported by The New York Post.

“This week we announced key changes to our US leadership team that reduce layers within our organization and better enable our top commercial leaders to drive our business and legacy forward, [and blah, blah, deblah].” Anheuser-Busch CEO Brendan Whitworth told the Post.

“These senior leadership changes will accelerate our return to growth as we continue to focus on what we do best—brewing great beer for everyone and earning our place in moments that matter,” he added.

The company's U.S. Chief Commercial Officer Kyle Norrington will take over Garbe’s duties in the new year, according to the Compromised News Network (CNN).


Garbe's leaving comes after Bud Light marketing VP Alissa Heinerscheid showed complete disrespect for the company's main customers, young, white men who are too "fratty" and 'out of touch," along with group VP of Anheuser-Busch's mainstream portfolio Daniel Blake. These two out of touch clowns were "placed on leave" but it appears their leave has been extended 'till the cows come home.

Since bringing Dylan Mulvaney on board to sell their beer, Bud Light fell from the number one spot as the top-selling beer in America, a position it held for more than two decades and continues to circle the bowl.

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